The Ramzan shows, Jeeto Pakistan and others have been distributing prizes worth million each day to the audience. All the television channels are now airing the shows in which hundreds of people are invited through passes and are given prizes if they answer the question rightly.
The shows have become a popular way of marketing by the companies including Haier, Jame.e.Sheerien, Q.Mobile, ALH (Amir Liaquat Hussain), J.J. (Junaid Jamshed), Star Marketing and other popular brands are investing millions each day though these shows.
The hosts include Amir Liaquat Hussain, Iqrar ul Hassan, Junaid Jamshed, Abrar ul Haq, Umar Shareef, Fahad, Waseem Badami and a number of other popular media persons.
It is a proven fact that the advertisements by the companies increases during the Holy month of Ramzan. This year, a number of shows are giving away 800 CC car (Suzuki Mehran) each day. In other prizes, mobile phones, watches and suits are among the most distributed items.